AI Consulting · Digital Marketing · Systems Strategy

Desmond
Adongo

I help teams turn messy workflows, underperforming campaigns, and manual handoffs into clear systems that actually move work. My background spans small business AI consulting, digital marketing execution, IT service automation, and executive-level governance across the Universities of Wisconsin.

Workflow audits and automation SEO, social, email, and analytics Governance across 160K+ students

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Where I Create Traction

Practical support for teams that need clearer systems, sharper messaging, and less manual drag

01 / AI Workflow Audits

Find the friction before you buy another tool.

I map workflows, surface handoff problems, and turn vague AI interest into prioritized use cases with clear ROI, effort, and risk tradeoffs.

02 / Marketing Systems

Build campaigns that connect strategy to measurement.

My work spans social content, landing pages, SEO, email, GA4, and Looker Studio so teams can improve messaging and see what is actually moving performance.

03 / Enablement and Ops

Make adoption easier for the people doing the work.

I pair automation with documentation, training, and process design so new systems are usable, measurable, and easier to sustain after launch.

Proof from the Work

Selected projects across AI consulting, marketing, enablement, and IT service automation

Real Project

ITSM Virtual Agent Modernization

Analyzed 200+ service desk tickets and chat logs, expanded coverage by 50+ intents and 50+ user-facing responses, and helped launch a virtual agent that reached 82% resolution, 55% AI-resolved, and 5.0 CSAT in its first four months.

ITSM / Automation

Lead-Gen Fit

AI Workflow Automation for Small Businesses

Run discovery sessions, map end-to-end workflows, and translate pain points into practical AI use cases across content creation, customer support, scheduling, and operations, prioritized by ROI, effort, and risk.

Consulting / Workflow Design

In Progress

Applied Digital Marketing Portfolio

Currently executing spring 2026 work across social media strategy, paid search, SEO, landing page optimization, email campaigns, and analytics dashboards, including a real-client social campaign and performance reporting in GA4 and Looker Studio.

Marketing / Growth Systems

Operational Depth

Learning and Enablement Operations at Scale

Standardized L&D operations affecting 200+ employees, redesigned enablement for 300+ agents, built 25+ learning programs, and automated feedback collection with Power Automate, Forms, Outlook, and Excel to shorten iteration cycles.

Enablement / Operations

Scope the Right System

Tell me what your team is trying to improve, whether that is lead generation, campaign execution, content operations, internal workflows, or AI adoption. I will follow up with where better messaging, automation, or cleaner systems can create traction.

82% Resolution Rate

55% AI-Resolved

25+ Programs Built

160K+ Students in UW System

Desmond Adongo